Compelling marketing copy or a great promotional offer won’t boost response rates if your direct mail piece goes unopened. The Adalis™ Envelope Opening System is designed to improve open rates so more of your marketing materials get read—a must for driving sales. Our commitment to providing customers with exciting new technology is evident in [...]
Providing Industry Perspective to ASC’s Web Initiatives
I was recently appointed to the new Adhesives & Sealants Council Web Advisory Board to provide input and industry experience to help drive content and traffic to the adhesives industry’s leading web portal adhesives.org. This is an exciting opportunity for the industry and for me personally. I am joined by representatives from Honeywell, RS Industrial, [...]
The New Reality of Raw Material
Each quarter, the H.B. Fuller sourcing team publishes a Global Raw Material Report as a courtesy to our adhesive customers. Drawing on the knowledge of our global team, we provide our collective insights regarding recent developments and trends that influence raw material costs for manufacturing adhesives. In the most recent issue of the Raw Material [...]
New Liquamelt Technology In Action at the International Poultry Expo 2012
H.B. Fuller is collaborating with two distributors to provide live demonstrations of our new innovative Liquamelt® packaging adhesive system at the International Poultry Expo 2012 January 23-27 in Atlanta. Attendees can stop by Bizerba USA Inc.’s booth #5855 or KEE-PAK, Inc’s booth #5652 to see the packaging industry’s first low density adhesive system deliver a [...]
H.B. Fuller Construction Products Provides High-Performance Solutions for Upscale Commercial Renovation
H.B. Fuller Construction Products is committed to developing technologically advanced solutions that add value. In early 2011, H.B. Fuller Construction Products had a unique opportunity to showcase its solutions when a Mercedes-Benz dealership in St. Petersburg, Fla. underwent an upscale renovation. Part of the renovation included installing new premium porcelain floor tile throughout two of [...]
Follow us @GlueTalk
Follow @GlueTalk on Twitter
